Can’t help thinking this is a really bad emotion-led ban by Grayson.
Leeds United manager Simon Grayson has banned his players from using Twitter.It comes after striker Davide Somma posted details about his knee injury on his Twitter account.The South African international broke the clubs rules on social networking by revealing that he would be out for five or six months.
via BBC Sport – Leeds United players banned from using Twitter.
At a time when players are as distant from fans as ever, Twitter offers a massive opportunity for fans to engage with their heroes.
In days gone by, you’d catch up with players after (sometimes before!) the match in the bar. You’d see them drink and eat shoulder to shoulder with the supporters. You’d feel a connection that they were just like you.
Massive salaries and rock star lifestyles have put paid to that.
Twitter won’t change the disparity between fan and player. But if used effectively it can make a difference.
Banning players from using Twitter – and other social media sites now and in the future - is a massive error. It should be compulsory. Forward thinking football clubs should be given broad guidelines what they can and cannot say. And when they can say it.
Players should be rewarded for positive engagement with fans, showing the club in an open and responsive caring light. Players should demonstrate passion for the cause. Frustration at defeat and delight at victory.
I’m waiting for a professional football club to take the lead. Come on, make Twitter compulsory!
